In this episode of the B2B eCommerce Show, Justin King sits down with Kerry Young, President and Chief Operating Officer of Bluemeteor, to unpack how AI, automation, and product information strategy are redefining scale in B2B commerce.

With more than two decades of leadership in the enterprise PIM and MDM space, Kerry shares a rare, end-to-end perspective on the evolution of product content, from print catalogs and early B2B eCommerce to today’s AI-native, agentic platforms. The conversation explores how small teams can now operate at the scale of organizations that once required hundreds of people, and why automation, not hype, is the real unlock.

Key topics include:
 • How AI and automation enable small teams to scale like large enterprises
 • Why product data quality is the foundation of search, discovery, and AI initiatives
 • The evolution of PIM from print catalogs to AI-native, agentic platforms
 • Differences between manufacturer and distributor product data challenges
 • Why AI is not a “magic button” and still requires domain expertise
 • How automation reduces manual work while amplifying human expertise

This episode offers practical, experience-driven insights for manufacturers, distributors, and B2B leaders looking to modernize product content operations, scale efficiently, and prepare their organizations for the next generation of AI-powered commerce.

Guest: Kerry Young
Host: Justin King

Introducing B2B eCommerce World.  A conference focused on networking, education and training.  

Melbourne, Australia August 19-20

Scottsdale, Arizona November 3 - 4

https://b2becommerceworld.org